Feb 17 2010
Posted by Greg Reed as Listing Presentation, Mindset
Quite often agents make assumptions about buyers based on where they currently live, the type of car they drive or the size of the diamond ring on the wife’s finger. But doing this can be thwart with danger when qualifying a buyer.
There’s only 3 assumptions you should ever make:
1. They All Want To Buy
Everybody would prefer to own real estate than lease it. Occassionally you’ll come up against an economic boffin who’ll argue the pluses of leasing but generally most people would love to own their own home as well as have some investment properties.
2. They All Know Nothing
I mean this in a general way about your area. Most people may know something but you need to be the expert and you must clearly demonstrate that to your prospective buyer so as to build trust. If you come up against a ‘know all’ simply ask if they know about the new development that’s coming, the upgrade of the infrastructure or some other government decisions that will affect your selling area.
Never assume just because somebody has lived in an area all their lives, that they know everything. Just be consistant and persistant in your delivery of area information. There will always be something you know that the ‘know all’ doesn’t.
3. They All Tell Lies
Now I mean this in a kind way at least for most people. Buyers will throw in a few ‘white’ lies if they are wanting to slow up the decision making process. You’ve probably heard most of them like “we need to get finance” when they’ve already been to the bank and got a pre-approval. Or they say they need to consult their accountant, lawyer or another family friend. Don’t be enticed into these little smoke screens. Remain strong and ask the question of them to buy.
If you remember these 3 assumptions you won’t be thrown off course by buyers wanting to divert the sales direction. Keep these assumptions close and you’ll close more real estate sales.
But what do you think? Do you think there should be more?
The ONLY 3 Buyer Assumptions You Should Ever MakeOct 05 2009
Posted by Greg Reed as Mindset
http://www.onlinemastermindsystem.com
Discover the power of trust and how you can develop it to make your career in real estate more successful.
Use a vision board or better still create a video using windows movie maker to build your vision and strenghten the trust within.
This will attract more people to you which will raise your identity and lift your career to a new high.
http://www.onlinemastermindsystem.com
Article by Dirk Zeller
Do we have the stuff inside to take us to the next level in life and in business?
Being a successful producer in any aspect of life is more than having high production. Production or money or wealth is only one measuring stick. There are many other measures in life: family life; relationships; spouse; children; physical health; spiritual well being; mental state. One who is fulfilled in these ways and is also a financial success has great abundance. I know a lot of people who trade it all for money. Is that really the measure of success? I am far more impressed with people who craft a fabulous lifestyle and are also financially successful. These people share three common traits.
First, they are the explorers. They explore everything and question everybody who could help them to reach the next level. The next level is not always a financial level. It could be a better relationship with a spouse, a higher level of physical fitness, or deeper spiritual convictions. The truth is, there are many things more attractive at the next level than money. These things also carry more meaning than money. The ultimate accomplishment is to be an explorer who explores for the joy that growth and creation brings, not just for the cash.
Jim Rohn had a wonderful saying: “It’s not the money that makes the millionaire, it’s what that person had to become.” That millionaire could lose the money tomorrow. The money carries little importance in the long run. What matters is how a person had to change to become the person who had the value of a millionaire.
The opposite of an explorer is a cynic. The cynic looks for reasons why it will not work, for ways to maintain the status quo and continue to do nothing. The explorer is seeking new information and ideas that will lead to the next level.
Second, the successful producers are investors. Successful producers invest in their most important asset: themselves. Just as finding the best real estate deal has no value if you don’t buy it, realizing your true value requires that you invest in yourself. You need to work continually to find the best path to achievement, and then put in what it takes in order to start down that path. Investors buy the best deal, the best book, and the best tape series. They are the people who are constantly reading, who are listening to audiotapes in their cars. They look for others who have been where they want to go, or who are going in their direction but are farther down the path. They stop and ask for directions when they get lost in life.
The opposite of an investor is an excuse maker. Excuse makers are always looking back and covering their tracks. Their vocabularies are littered with “if only” and “but.” Being successful is far more rewarding than achieving mediocrity while having a good excuse. We all have the choice to have what we want in life, being all that God created us to be, or to spend our lives coming up with excuses for having fallen short. The choice is up to you.
Third, the most successful people are implementers. Exploring and investing do not produce success without implementation. Implementation draws the bold line between massive success and failure. We all have found great ideas and done nothing with them. We have all implemented a few small changes and seen staggering results. Resolve today to implement one idea that you have been thinking about, researching and evaluating. Do it now. The implementer is the only one who achieves massive success. How many ideas or thoughts have you had in your real estate sales career that would have been windfalls if you had just disciplined yourself to implement them?
You may need to commit right now to a new path, or you may need only to commit to following your current path farther toward implementation. In either case, begin by making the commitment now to explore, invest and implement. If you do these things daily, your life will never be the same.
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